2015 festival
DIGITAL PRODUCER / EDITOR

WORLD SCIENCE FESTIVAL

CLIENT
World Science Festival
DATE
January-October 2015

OVERHAUL WEB PRESENCE


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MANAGED DIGITAL PRESENCE

Responsible for the overall planning and execution for all digital content and production leading up to the festival (stayed on an extra five months afterwards coordinating digital efforts). Oversaw the creative development, production, QA, delivery and maintenance for all projects.

MANAGED DIGITAL CONTENT & STAFF

Edited and assigned all digital content and production in the run-up to the annual festival in May (and five months beyond), including festival pages et al. web pages, e-mail newsletters & ticket blasts, infographics. Also edited all content for print and digital media. Oversaw digital team. Led efforts to develop new video-centric website, coordinating key stakeholders including top management, design and technical staff.

PRODUCED MULTIMEDIA CONTENT & OVERSAW SOCIAL MEDIA

Produced short-form videos (including one that got picked up for broadcast on WLIW/Channel 21). Extensively researched topics. Conducted on-camera interviews. Conceptualized visuals (including animations et al. graphic elements). In charge of social media production, engagement and curation through multiple platforms. Increased Facebook page likes by 95% in 10 months.

LIVE EVENT PRODUCER

Produced and hosted an evening of science and beer featuring CEO of Dogfish Head Ale and a Penn State biomolecular archaeologist. In charge of show flow, talent, and media. Worked with technical director and production manager to manage location and live production, which included videos, music, live discussions, the serving of beer tastings and food timed to the live talk.

MANAGED WEBSITE / DIGITAL
digital producer and strategist
DIGITAL TICKET SALES
digital producer and strategist
OVERSAW SOCIAL CHANNELS
digital producer and strategist
GREW FACEBOOK 95%
digital producer and strategist
PRODUCED DAILY CONTENT
digital producer and strategist
INFOGRAPHICS
digital producer and strategist
BANNERS
digital producer and strategist
PRINT MATERIALS
digital producer and strategist
LIVE EVENT
digital producer and strategist
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