Digital Producer
ROLE / DIGITAL PRODUCER

WEBSITE / DIGITAL PROJECTS

EMPLOYER
Environmental Defense Fund
DATE
2002-2008

PRODUCED DIGITAL CONTENT

Digital Content Producer
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WEBSITES, MICROSITES, CAMPAIGN SITES, MARKETING PROJECTS, VIDEOS

SIX YEARS OF DIGITAL PRODUCING AND PROJECT MANAGEMENT FOR LEADING GREEN GROUP

 

One of two digital writer/producers who produced the majority of web content for the organization with input from program, technical, and other communications staff. Coordinated with numerous departments across the organization to create and enhance web content to educate and grow membership base. Updated the group's main site daily, helped create numerous microsites and campaign sites. Produced digital content including interactives and videos.

DIGITAL PRODUCER

Led the creation of online content. Created, co-created, produced, and implemented new page re-designs to integrate latest news and technology. Using many of the latest high-tech tools, helped create a virtual tour of Hetch Hetchy and helmed projects from the redesign of the corporate partnerships microsite, to the creation of a CFL guide Smithsonian magazine called "the best ... on the Internet."

EDITORIAL LEAD

Conducted extensive research on the science, economics, legal ramifications, and the general public's understanding of environmental issues including climate change, air pollution, wildlife recovery, and more. Wrote web, email and promotional copy, newsletter articles, brochures, and more. Produced rich and dynamic online media with an emphasis in integrated campaigns and media partnerships

PROJECT MANAGER & VIDEO PRODUCER

Conceived of an interactive guide to energy-saving lights, and spearheaded the development and production of what Smithsonian magazine would call "the best ... on the Internet." Worked with in-house writers/graphic designers to produce compelling and educational digital content. Produced, directed, shot & edited videos, including a tribute to the head of the California office. Produced live online classes with the group's chief scientist and high school teachers in Tennessee.

Websites
Digital Producer
Integrated Marketing Campaigns
Digital Producer
Live Online Town Hall
Global Warming Town Hall
Campaign TV Ad
Global Warming Ad
Rewards
Marketing Campaign Site
Interactives
Interactives
Microsites
Integrated Marketing Campaigns
Marketing Campaign Site
Campaign TV Ad
Global Warming Ad
Campaign TV Ad
Global Warming Ad
Virtual Tour / Campaign
Marketing Campaign Site
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